BA (Hons) Marketing- Language Foundation Year with Placement (N550)




Southampton Solent University

BA (Hons) Marketing- Language Foundation Year with Placement

Requirements / Wymagania

PRZEDMIOT (co najmniej 2 przedmioty na poziomie rozszerzonym) POZIOM PODSTAWOWY POZIOM ROZSZERZONY
Średnia z matury ze wszystkich przedmiotów na poziomie podstawowym i rozszerzonym 50% 50%
Z matury z jednego przedmiotu rozszerzonego - 50%
Certyfikat językowy IELTS opcjonalnie jeśli nie spełnisz powyższych wymagań z matury - minimum 6.0 -

About the course

Southampton Solent University’s BA (Hons) Marketing programme will help prepare you for a varied career as a professional marketer - driving growth, increasing brand awareness and delivering high-quality marketing materials for businesses of all types and sizes.

Designed in partnership with industry employers – and with a strong focus on employability and workplace skills – this three-year degree will equip you with both an understanding of marketing theory and a range of sought-after practical skills.

Southampton Solent University’s marketing programme is one of the only programmes in the South to offer students access to a high level of professional qualification in addition to a traditional degree. Additional qualifications include Chartered Institute of Marketing, CAM Foundation, PRINCE2 and Google Analytics awards. These professional qualifications are valued by many employers, giving students an advantage when it comes time to look for graduate employment.

The course teams established industry links have provided students with a range of exciting opportunities including guest lectures, live briefs and industry assessments. Businesses that have previously been involved with the course include Mercedes Benz, Ahmed Tea and Dorset Goodness.

Students may also take part in national marketing and business competitions. Past students have made entries to both the University Business Challenge and the Pearson RED Challenge.


What does this course lead to?

Few careers can offer a combination of so many different disciplines as marketing – from psychology to art to statistics, all packaged together into one role.

A marketing career is a rewarding and smart choice as there is currently strong demand across the country for marketers. Your biggest challenge is deciding which area to go into as the choice is so wide.

Recent graduates have taken up marketing roles in large-scale organisations such as Axis Europe and B&Q, as well as small businesses like MRS Web Solutions.

Who is this course for?

Solent’s BA (Hons) Marketing programme is open to students from a range of academic backgrounds. Candidates should aspire to careers in marketing, advertising, PR, events, research and marketing analytics.

Students who complete a relevant foundation year at Solent benefit from direct entry onto this course.

Modular structure

Year one:

Core units

  • Personal and Professional Development
  • Finding and Using Marketing Information
  • Introduction to Corporate and Business Awareness
  • Marketing Principles and Customer Communications
  • Concepts of Global Consumer Behaviour
  • Data Analysis and IT

Year two:

Core units

  • Application of Corporate and Business Awareness
  • Managing Marketing in Business
  • CRM and Stakeholder Marketing
  • Marketing with Customer Experience
  • Marketing Research in Action


  • Event Organisation
  • Digital Marketing Planning
  • Retail Marketing
  • Freelancing at Solent Creatives (Communications and Marketing)
  • Freelancing at Solent Creatives (Communications and Marketing)
  • Model Your Business (MYB1)
  • Model Your Business (MYB2)
  • C+ (except for CV and Career Building and Work based learning unit)

Please note: Not all optional units are guaranteed to run each year. 

Year three:

Core units

  • Project Management in Business
  • Effective Marketing Communications
  • Strategic Marketing within the Business
  • Business Project


  • Not-for-Profit and Public Sector Marketing
  • International Marketing
  • Services Marketing
  • Arts and Culture Marketing
  • Integrating Digital Campaigns
  • Freelancing at Solent Creatives (Communications and Marketing)
  • Freelancing at Solent Creatives (Communications and Marketing)
  • Creative Entrepreneurial Freelance Practice 1 (CFP1)
  • Creative Entrepreneurial Freelance Practice 2 (CFP2)
  • C+ (except for CV & Career Building and Work based learning unit)

Please note: Not all optional units are guaranteed to run each year.

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SOUTHAMPTON SOLENT UNIVERSITY średnia 50% - 60% ze wszystkich zdawanych matur (zależy od kierunku)   50% z jednego przedmiotu na poziomie rozszerzonym... więcej
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