Together sports business and sports broadcasting are one of the biggest businesses in the world, and it is impossible to imagine one without the other. You will gain an understanding of the diverse levels of both sports business and broadcasting, including commercial, event day and sponsorship revenues of rights management and audience profile. Techniques will also be studied for studio and outside recording technologies or match commentary, match reports, television presenting and interviews.
You will have the opportunity to work with broadcasting specialists to understand practices both on the field and in the studio, with access to first class broadcasting equipment to enrich your learning experience. You will be taught by industry professionals who excel in areas such as professional journalism, freelancing and editing.
Through UCFB’s unique Employability & Enrichment team you will gain valuable insights from leading industry professionals such as Dr. Brian Barwick, who has vast experience of broadcasting from his time as Head of Television Sport at the BBC and at ITV. Dr Barwick, member of the UCFB Employability & Enhancement Panel, will also share his experiences as Chairman of the Rugby Football League and Super League and former Chief Executive of the Football Association.
Graduates of our BA (Hons) Sports Business & Sports Broadcasting degree from UCFB Wembley will be awarded degrees by our esteemed academic partner institution, Bucks New University.
