Explore every aspect of the Fashion Industry: develop concepts, create designs, construct garments, understand retail concepts, and plan and manage events. You will establish your own brand; from creating your own branding and marketing to graphic design and visual merchandising.
The fashion industry embraces every personality type and skill set you can imagine! Whether you’re good with numbers, a great organiser, a creative designer or a studious researcher who can put great looks together, there are as many job roles as there are personalities.
You can be confident that you’ll be nurtured, supported and developed throughout the course.
Fashion industry employers compliment us on how ‘industry-ready’ our students are. This is because they gain a good all round understanding of the way the industry operates, enabling them to complement many types of professional teams.
You will build core skills in fashion design, illustration, graphics, branding and promotion and will gain additional experience in photography and styling for editorial communication.
We also support you to find a work placement, which will give you the chance to see what the fashion world is about.
Why us?
- You’ll have access to a large range of industry standard equipment and resources, well-equipped workshops and state-of-the-art digital design suites
- In your second year you will organise your own fundraiser event and Fashion Show, working as part of a team and being responsible for location, scheduling and promotion
- In your final year you will have the opportunity to exhibit in our Degree Show, gaining exposure throughout the city and to industry professionals
- Our graduates have gone on to work for high profile companies including Abercrombie and Fitch, River Island, Urban Outfitters, Debenhams, Top Man, All Saints
- Gain a good all round understanding of the way the industry operates, enabling you to complement many types of professional teams (employers compliment us on how ‘industry-ready’ our students are)
- Build core skills in fashion design, illustration, graphics, branding and promotion
- Gain additional experience in photography and styling for editorial communication
- Participate in a supported work placement, which will give you the chance to see what the fashion world is about. Placements can last from 10 days to 6 weeks; past students have had placements at All Saints, Jonathan Saunders, Debenhams, Diesel and Oasis
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Course structure
On this course you will experience the complete fashion process. From experimentation, research and concept, right through to promotion and branding, and the delivery to the customer of a professionally marketed product.
Teaching is almost entirely practical and studio based, supported by lectures, seminars, tutorials, e-learning and independent study and research. Assessment is almost totally through coursework.
Part-time study
If you study this course on a part-time basis you will typically complete 40-80 credits in a year, rather than the 120 credits of full-time students. All modules are taught during the day time and you will be studying alongside full-time students.
View more student work in our student galleries.
Employment
The UK fashion industry is worth £26 billion to the economy and growing. More than 800,000 people are working in fashion in the UK and we want you to be part of it. We’ll prepare you to work in areas including: fashion design, brand development, fashion publishing, production, design consultancies, PR and fashion retail.
To enhance your visibility to employers, we encourage you to participate in competitions and exhibitions. Final year students exhibit at their own Degree Show, attended by industry professionals.
Career options
The main destinations for graduates are expected to be fashion-related creative industries. These include design, brand development, fashion publishing, production, design consultancies, PR and fashion retail. Some graduates may become freelance consultants or self-employed designers, or go on to further study or teacher training.
Past graduates have gone on to work for well renowned design companies such as Abercrombie and Fitch, River Island, Debenhams, TopMan, All Saints and Matalan.
Fashion events
Get real life experience. BA (Hons) Fashion Design and Promotion students organise their own fashion event in the city in their second year. Working together to liaise with venues, planning music, branding and marketing, booking models and not forgetting creating pieces for the show. Previous events have included a fashion film premiere, a catwalk show, a dance performance and DJ. The fundraising event, which is part of an event planning module, helps the students raise money for their final year Degree Show.
Employability days and guest speakers
We hold specific ’employability days’ to help give you that essential cutting edge. We invite former graduates and employers to come into the University to look at student portfolios and give advice. Our annual Graduate Recruitment Fair attracts a large number of local and national employers.
You will also receive personalised support from dedicated staff to help you secure work placements and internships.
