The role of designers has changed enormously. They design change, help people understand and solve problems, and improve the lives of others. Design is as much about what we feel and how we live, as it is about what we see. Our Graphic Communications course is bold, exploring emerging and future communication practices. Developed in consultation with industry, it offers specialist pathways in graphic design, branding and experience design. You’ll be encouraged to experiment with new technologies, learn how to work with the public, clients and others to understand the problems they face and develop effective solutions. You may help a school encourage children to eat healthily, work with a city to improve the wellbeing of its citizens, or help a company communicate with new audiences.
A core element of this Graphic Communications degree is research through practice – you’ll develop essential skills and you’ll work with organisations and employers to help them improve the way they work. You’ll also work with other students on most of your projects.
What you will study
This course has a philosophy that sees designers as key agents for change that improves lives. A core element is research through practice – you’ll develop essential skills and you’ll work with organisations and employers to help them improve the way they work.
You’ll work with other students on most of your projects. This collaborative approach develops your ability to work in and to lead teams, to act and learn independently, preparing you to take up graduate positions or establish your own design practice.
Year One: Graphic Communication degree
Your first year on the Graphic Communications course will explore what is communication design in the 21st century? How is design practice changing? And how can designers affect people and the world around them?
Modules:
- Visualization
- for Communication
- Design Thinking in Practice
- Design Research Methods
- User Experience Design
- Change by Design
- Strategic Branding in the 21st century
Year Two: Graphic Communication degree
In year two, students will investigate the potential of the latest technology to transform design. You’ll deepen your specialist knowledge in a chosen eld such as branding, experience design or graphic design, and link up with an external organisation to help them use design to understand a challenge they face.
Modules:
- Data Stories and Infographics
- Design Lab
- Design Challenge
- Specialist Module 1
- Specialist Module 2
- Design Safari
Year Three: Graphic Communication degree
Your final year prepares you to practice as a designer in a range of situations, and to thrive in a global community by using design to understand the international culture. You’ll carry out an investigation to show potential employers and clients your ability to answer a key challenge they face.
Modules:
- Bootcamp
- Research Project 1 (Practical)
- Global Design Cultures
- Research Project (Investigation)
- Design Futures
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